Wieden+Kennedy: We Are Bananas Award
Category
Craft: Copywriting
Agency
Client
Chiquita
Description
Bananas are everywhere and belong anywhere. You can buy them at almost every store, throw them in a bag and even carry them onto a plane. While this may be true, today people are less inclined to choose Bananas. Chiquita came to us with a simple challenge, how do we bring the unique voice of Bananas back into everyday life?