Havas Group Media, Havas International , BMB, W Communications: Don't Bottle It UpAward
Images
Category
Integrated Campaign
Agency
Havas Group Media, Havas International , BMB, W Communications
Client
Topman & CALM
Description
75% of all suicides in the UK are male, the single biggest killer of men age 20-45. This is because men don’t talk about their mental health issues. They bottle them up. In October 2017 Topman partnered with CALM to tackle the issue of male suicide and male’s willingness to talk about their mental health.